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Working Together, Caring for You

UL Hospitals Group comprises six clinical sites in the Mid-West region

UL Hospitals Group Southern Marketing Media
UL Hospitals Group Southern Marketing Media
UL Hospitals Group Southern Marketing Media

UL Hospitals Group comprises six clinical sites in the Mid-West region, which were brought together in 2015 to combine expertise, resources and learning, under the auspices of the University of Limerick. While they had developed a brand mark internally,

the Group asked us to refine the identity, defining the brand ‘voice’ and put in place a set of brand resources and guidelines. The many diverse areas of operation within the group required a cogent narrative and a distinctive presence that felt approachable and open – to staff and patients alike.

We have subsequently worked closely with the Group on their communications, particularly around the crucial area of recruitment.

UL Hospitals Group Southern Marketing Media
UL Hospitals Group Southern Marketing Media
UL Hospitals Group Southern Marketing Media