O’Dwyer Solicitors, one of Ireland’s leading law firms, are recognized as one of the foremost practices in the field of Road Traffic law. In the lead up to their Centenary Year, having changed their name from Crean O’Cleirigh & O’Dwyer, they asked Southern to create the new O’Dwyer brand. We went for a strong, modern, typographical solution, that still harked back to their long heritage. With our partners, Acton Web, we created the new website, www.odwyersolicitors.ie, which, in line with the branding, uses their native Mayo as visual touchstone. Southern have created a number of outputs for the firm, including web banners, pull ups, stationery and their Centenary logo.